At the risk of being uncool, I get very excited about ecodesign. Specifically, I have great enthusiasm for what it, together with energy labelling, has achieved and what it could do in future. It has been one of the most effective policies at improving environmental outcomes, at the same time as benefiting consumers and driving product innovation. It’s the reason why so many of our everyday appliances are so much more effective at what they do than they used to be. By the most conservative of estimates (the ones produced by the UK government), these measures save the average household £100 a year and cut the UK’s emissions by eight million tonnes of CO₂ equivalent in a year.