Tag Archives: Ipsos MORI

Younger leave voters from left and right want strong environmental protections

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cambridge-city-architecture-1503400878nuXThis post is by Emma Rose, director of Unchecked UK.

Over the past eight weeks we have learnt a lot about what British people think is important. We have learnt that the public see compassion as a desirable response in a crisis. We have seen how much people care about the wellbeing of others in their communities. And we have learnt that citizens can – and do – change their behaviour when they understand the reasons for doing so, when these reasons chime with their own interests, and when rules are seen to fairly apply to all. Read more

How acceptable is government intervention on green behaviour?

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This guest post, by Matthew Evans of Ipsos MORI,  is based on recent international research conducted by Ipsos MORI.

Delivering behaviour change is essential if we are to have a more sustainable society. Meeting the UK’s climate change targets will require action at an individual as well as governmental level.

There is a variety of ways in which these changes in behaviour can be achieved. These include top down legislation, providing information to enable people to make informed decisions, and offering incentives to ease the financial cost to people of making changes to the way they travel, heat their homes and choose more environmentally-friendly products. But what do the public think about these efforts to change the way they live? Read more